Why You Need a LinkedIn Profile and more…

In teaching my undergraduate students, I have found that many of them do not have a LinkedIn profile despite their social media savvy.

In today’s hyper connected world, LinkedIn still remains one of the most used sites by recruiters and people actually do find jobs using LinkedIn. It’s important to spend time thinking about the content that you want to post to LinkedIn. The number one item I always recommend is a picture and list of schools you attended (and hopefully graduated from!).

Think about the keywords that your ideal job description would include and make sure you have examples of your accomplishments in these areas. When describing your results and prior work experience, it’s important to list tangible business benefits.

Seek testimonials from clients and former co-workers. So if you don’t already have a LinkedIn profile, go get one.

If you already have one, it may be time for a makeover that helps position you for that next career opportunity. Here’s the way, my friend:


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