Archive for the ‘Mobile’ Category

Wednesday, May 21
Posted Wednesday, May 21, 2014 | Category: Blog,Communications,Mobile
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I realized today that I need to develop a well thought out mobile strategy for my employer to effectively communicate with employees, including field peeps. At today’s PRSA Connect14 conference today in Chicago, I listened to Jeff Corbin speak on this topic (which I had been somewhat pondering but now it’s a priority!). His company, theComms app, has developed an app that companies can deploy and use fairly easily. Its downloadable from both iTunes and GooglePlay and can be branded with your company look and feel. Depending on your communications objective, you can decide what type of content you want to make available. The growth of iPhones and Androids over the past two years has made this solution the answer to a challenge many corporate communicators face. As a communicator, you are constantly trying to get messages out and get real and actionable feedback from workers who don’t slave behind […]

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